Wednesday, September 2, 2015

New Nike Elastico Superfly 2014 Boot Launched


As the name implies, the Nike Elastico Superfly 2014 Indoor Boot is a combination of the most popular small-sided boot, the Nike Elastico and the most popular firm ground football boot, the Nike Mercurial silo. The upper is made from the FlyKnit material, which is also used for the Nike Mercurial Superfly and the Nike Magista Boot.

    The innovation this year from Nike Football has been unprecedented. But our players want innovation for every kind of football they play so we took the design insights developed with Cristiano Ronaldo for the Mercurial Superfly and brought them into the small-sided game with the Elastico Superfly, said Denis Dekovic, Design Director, Nike Football.


The FlyKnit upper offers a sock-like fit, which is of particular importance playing on small-sided fields with less space. The Nike Elastico Superfly 2014 Boot will be released in the familiar Hyper Punch Boot Colorway, while we will likely see more colorways in the upcoming weeks.

Made to feel like a part of your leg, the dynamic fit collar will allow players to make fast movements with the needed stability, a key aspect of small-sided football games. The FlyKnit upper is coated with the NikeSkin technology, made for a perfect ball control in all weather conditions. The Nike All Conditions Control technology was introduced in late 2012.

    The upper is almost identical to the Mercurial Superfly we developed with Cristiano, but with some key details that small-sided players have highlighted to us and we see from playing as well as watching the game, said Dougherty, Nike Football Product Manager.

The major difference between the Nike Mercurial Superfly Boot and the spectacular Nike Elastico Boot versions is the outsole. The Nike Elastico Superfly 2014 Boot features the same outsole as previous Nike Elastico Boots, while the normal Superfly IV Carbon fiber outsole is made for firm ground surfaces.

It is expected that the Nike Mercurial Superfly 2014 Elastico Boot will retail at approximately €155, making them much more expensive than previous indoor boots. In exchange, you receive the most innovative indoor boot yet. Update: The Nike Elastico Superfly Boot will be available soon from Nike.com and delivered from June 10, 2014.

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